The purpose of ASCA is to explore and promote career and academic issues related to the field of Communication. The organization also helps students in fostering socializing skills and networking techniques through our casual and formal social events. The organization serves as a voice to the faculty and administration of the Annenberg School for Communication at the University of Southern California. The students participate in and host various activities throughout the academic year and share their ideas and concerns with fellow Communication students on how to better improve the organization and the university as a whole. ASCA cultivates networking opportunities academically, professionally, and socially.